Sunday, September 12, 2010

Creative Innovation

I believe that innovation is taking something that currently exists, and making an improvement on it in order to make something better. Advanced in a way, not by difficulty, innovation applies to the way we interact with tangible or intangible goods and services. Whether it’s the ease of use (hand can opener vs. electric can opener), or making the way you live your life more convenient (telephones with cords vs. cordless telephones). Instead of going into the airport to buy a ticket I can just purchase it offline. It’s this type of innovative thought process that changes the way we interact with something, making it better. However, creativity and innovation go hand and hand. You will not find one without the other.

I agree with Adam that one must be creative, and then innovative. You have to be creative for innovation to even exist. Unimaginative people never dream or explore beyond certain ideas. If creativity never existed then the world would be dull and boring. The “wheel” is round and we see it as being innovative for its time. The inventor of the wheel had to explore ideas in order to make life more convenient…Making something better.

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