Being able to access information from almost anywhere on the internet has also dulled the importance of the Shannon-Weaver model. Since one can simply access information from anywhere on the web, how can one be considered the sender of information? Especially when all they did was gather it from a different source? So really, in the end of it all, I do not fully believe it is important for designers to understand the Shannon-Weaver model. Since current technologies have impacted it's relevance so much, I personally find it pointless to understand, but thats just my opinion.
Thursday, September 2, 2010
When reading about the Shannon-Weaver model it seemed important for designers because it showed how the communication process may have once worked. After reading into it further though, it became clear that the model has become less relevant today because of computers. Due to the convergence of information and communications, and the current multimedia environment, communication no longer takes place in a linear fashion. This means that one can no longer distinguish who is the sender and who is the receiver; instances where this can occur would be an online bulletin board, blog, etc.
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I agree with Adam.
ReplyDeleteThe Shannon Weaver model no longer applies to modern forms of communication. In the past communication could be understood with Shannon's model because many forms of communication had an obvious sender and receiver. Like adam said modern communication is much more complex than that. With the internet and interactive media a user can be both a sender and receiver simultaneously. This makes understanding the process of communication a lot harder, thus requiring a more complex and flexible model to comprehend what is really going on.
I do believe that there is use in understanding outdated models of thinking, however. It is advantageous to understand where our current ideas evolved from as to shed light onto where our ideas might take us, and how they may be flawed.